2005.11.3

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Details

ID Number

2005.11.3

Category

Distribution & Transportation Artifacts

Sub-category

container

Item Type

Beer

Item Name

Bottle

Maker

Labatt Brewies Ltd.

Materials

Glass

Measurements

overall: 16.5 cm

Description

Labatt's Blue Pilsner "Stubby" beer bottle; sealed with original cap; some beer has evaporated out of the bottle.

History

In 1961 the "stubby" became the standard size for beer bottles nation wide. These bottles were shorter and had a slightly larger diameter than the now predominant longneck bottles. In 1962, almost all beer in Canada was sold in stubbies until the companies switched to American Longnecks between 1982-86. The reason for this switch was as a result of a survey that showed women did not like the stubby bottles. To attract more female clientelle the switch was made to the longneck format.

Place made

Canada

Collection Name

Museum Windsor

Subject (Fre)

Y

Subjects

Brewing industry / Industrie de la brasserie subject

Windsor (Ont.) place